In a landmark decision, Epic Games emerged victorious in its antitrust lawsuit against Google. This ruling has significant implications for the tech industry, particularly regarding the operation of app stores and the policies governing them.
The lawsuit centered on allegations that Google’s Play Store policies were anti-competitive, particularly concerning its payment system and the restrictions placed on app developers.
Developers have to pay a commission of up to 30% of their earnings as app store fees to Google (and Apple). Those who prefer to use third-party payment systems have to still pay a hefty commission of 26% to Google.
Epic Games, known for the popular game Fortnite, challenged these practices, arguing that they stifled competition and harmed both developers and consumers.
One of the critical aspects of the case against Google was the focus on their payment system. Epic Games argued that Google’s policies forced developers to use its payment system, which came with a substantial fee, thereby limiting the developers’ ability to choose more economical or advantageous options. This practice, according to Epic Games, constituted an illegal monopoly.
In January 2024, the judge overseeing the case will rule on how Google will need to change their business in order to comply with the law.
Back in 2020, the Fortnite developer overhauled the app so that users could pay them directly. This led to the game being booted from both the Apple and Google app stores.
Epic Games then filed lawsuits against the two companies citing that they violated the Sherman Antitrust Act. In April 2023, the US Court of Appeals for the 9th Circuit agreed with a 2021 decision that the claimant failed to provide satisfactory evidence of Apple’s App Store policies constituting anti-competitive conduct in violation of federal antitrust laws.
The latest verdict in favor of Epic Games could have far-reaching effects on the tech industry. It not only challenges the current operational norms of major app stores but also sets a precedent for how antitrust laws can be applied in the digital marketplace.
The decision might encourage other developers to pursue similar legal actions and could lead to significant changes in how digital marketplaces are regulated and managed.
This case is part of a broader global conversation about the power and influence of tech giants and the need for more robust regulatory frameworks to ensure fair competition in the digital age.
The outcome of the Epic Games vs. Google trial adds to the growing scrutiny of big tech companies and their business practices, signaling a possible shift in how digital marketplaces will operate in the future.